When we first launched Discord Me, we wanted to help people easily find Discord servers they were interested in. We saw a need for a more memorable link that could be dropped in chat or told to friends while talking - something you could recall later. Since then, Discord Me has evolved a lot, which brings us to today...
Discord Me Server Pages are pages that allow servers to express themselves in unique ways. If you think about it, a link doesn't really make you unique. Yeah, it can be awesome to have a short link that is super memorable, but many servers are pretty similar in design. However, an active Server Page can make your community shine a little brighter by showing off unique content and personality.
Server Pages allow you to have a mini-website for your server. You can add excellent banners that call out who you are, create news posts to inform the community you already have, post upcoming events, or spotlight a fantastic person in your community.
Server Pages also offer other resources and values. Do you have any posts, or maybe one from nine months ago? That might make a person browsing your server page think that the server is inactive. Do you need to post every day or week? We don't believe that is something you have to do, but posting once a month will get you into our random server feature. This feature allows users to explore a number of different and unique servers with the click of a button. We limit this ability, so we don't show users dead and inactive servers.
We also recently introduced the new Server Trailers feature for premium servers. This feature allows Gold and Platinum servers to post a short embedded YouTube video promoting their servers community. We've already seen a few servers using this in unique ways, and we only expect more ideas to pop up. Check out our own server page to see an example.
Server Pages also offer one more super important role. They help search engines like Google and Bing index your community. This means that users can find your community directly in search. However, search engines such as Google like it when there is new or useful content. We've seen communities super excited when Google suggests their community at the top of search results. Being at the top of the search can drive unique traffic right into your community, but that will only happen if your page contains new and useful content.
An important note: When servers choose to bypass our server pages (a premium feature), we can no longer tell Google how great your community is. This is because we redirect users right into your Discord server, and Google does not like this as much. It's not useful to them.
I will tell you something important: you don’t have to do it alone! Involve your community. Doing this will go a long way: your community will feel more involved and more proud of their work in the management and promotion process.
For example, do you have a user in your community that loves to write? Make them the lead writer for your Discord Me Server Page or on social media.
Do you have someone that is an excellent video editor or trying to get better? Have them practice by making an epic trailer that makes your community stand out.
We recommend you post at least a month so that your server will be placed into the “random servers” section. This way your server will be viewed by the people who are exploring and it also shows Google that your page is active and evolving.
Have fun with it! Involve your community!
We hope this guide helps.
~ Shylor